WOWZERS! I
just got back from the 2016 NJSCBWI conference.
The best time for me to review how I prepare and promote my work is right after a major event. The ideas are fresh in my mind and I can find ways to improve my workflow. Maybe this will help a new illustrator that wants to tackle a conference. Maybe it will
show a seasoned conference attendee a different view.
Social Media/Website/Promotional Materials
Five weeks prior to the conference I updated all
of my social media. I created a new profile picture and matched it across all
of my social media. I decided to go with Business Cards & Postcards from
MOO.com. The quality is fantastic. I designed
and ordered my cards about a month prior to the conference. I wound up going
with Five different pieces of art for the back, and coordinated those pieces on
both business and postcards, as well as my website. The side that had my
contact information coordinated with my social media and website.
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Postcards Printed at Moo.com |
Organization
I saved all of my workshop documents, SCBWI
scheduling information, and digital version of my portfolio as pdfs and put them
on my iPad. This worked really well. I was able to have all of my documentation
in one spot. If the opportunity presented itself to show my portfolio, and it
did, I had it on me at all times.
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My iPad with all of my SCBWI documents, portfolio, and sketches for the conference |
Print Portfolio
I went with a 14”x11” screw post portfolio.
I originally had 18 illustrations, but cut it down to 14 illustrations, plus a
beginning and end page that has my contact information. The images broke down
to: 3 pen and ink, 1 black & white value, 10 full color. There was a blend
of diverse children and animals, interior and exterior, character designs, and
a couple sequential images. To see the post about my portfolio transition from last year, click here.
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My Pina Zangaro Screw Post Portfolio |
One-on-One
At the time of registration, I didn't
have a manuscript, so I decided to only purchase a portfolio review. I sat with
an associate art director from Viking, Nancy Brennan. She had some great
suggestions for my portfolio. I learned that having facing images that feel similar
is great, but if the character expressions are the same, you aren’t showing
emotional range. I will be creating a few new images and moving a couple
illustrations around.
Networking
I made sure to keep refreshing my
postcards with my portfolio and with my juried art show piece. I also kept a small
stack with me in case I needed to give one out. I was able to meet a whole
bunch of new people in the children’s literature community. I even met a few
editors, and agents. I’m looking forward to submitting my work soon.
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The Saturday Night NJSCBWI Faculty Social |
Illustrator’s Intensive
I attended Nancy Brennan’s illustrator’s
intensive. We had a special guest, David Wiesner. I asked everyone about the
lighting and perspective. The major points that we discussed were the lighting
and contrast. Everyone thought I could go a little darker. Mr. Wiesner pointed
out some lighting considerations. I will be adjusting the lighting to improve the
focus of the characters and the overall look of the room.
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My original illustration from Nancy Brennan's Illustrator's Intensive workshop |
Juried Art Show
The theme was the first 6 words of W.B.
Yeats’ poem, The Lake Isle of Innisfree, “I will arise and go now.” I took the
theme quite literally and illustrated the whole poem. Where I believe that
wound up limiting the amount of people that understood what I was illustrating,
I learned so much about myself. I really enjoyed researching and world
building. I enjoyed hiding clues that could make the viewer appreciate the
piece at another level. That will be invaluable as my storytelling and
illustration begin to intertwine.
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My entry for the Juried Art Show, "I will Arise and Go Now" |
For me, the NJSCBWI 2016 conference was all about improving my craft, putting my best foot forward to launch a long career in children's literature, and spending time with friends in the kidlit community. Thank you NJSCBWI, for organizing a spectacular event. I can't wait until next year.